The Simple Rules of Pashmina Care
A well-made Pashmina shawl is not fragile. It is resilient. But like all fine natural materials, it rewards gentle treatment with remarkable longevity. We have seen shawls that are twenty or thirty years old that look better now than the day they were made. The fibres soften, the colours settle, and the drape deepens.
Here is how to make sure yours ages just as gracefully.
Washing
Use lukewarm water and a very small amount of mild detergent — baby shampoo works perfectly. Submerge the shawl, press it gently through the water a few times, and let it soak for five minutes. Then rinse in clean lukewarm water until the water runs clear.
The key rules: never use hot water, never wring or twist the fabric, and never put it in a washing machine. The agitation of a machine cycle is the single fastest way to ruin Pashmina.
Drying
Lay the shawl flat on a clean, dry towel. Roll the towel gently to press out excess moisture, then unroll and lay the shawl flat on a fresh towel to air dry. Keep it away from direct sunlight and heat sources.
Do not hang a wet Pashmina. The weight of the water will pull the fibres out of shape.
Storing
Fold your shawl and store it in a breathable fabric bag — cotton or muslin. Adding a small cedar block will deter moths naturally. Avoid plastic bags, which trap moisture and can encourage mildew over time.
If you rotate between several shawls seasonally, give each one a gentle airing before returning it to storage.
Dealing with Pilling
You may notice small bobbles forming on the surface during the first months of wear, especially in areas where the fabric rubs against other clothing. This is completely normal with genuine natural fibre and is not a sign of low quality. Use a fine cashmere comb to gently remove them. After the initial period, pilling diminishes and the surface becomes smoother.
Embroidered Pieces
If your shawl has heavy embroidery — Jamawar, Sozni, or metallic Tilla work — we recommend professional dry cleaning rather than hand washing. The embroidery threads and the base fabric may respond differently to water, and a specialist will know how to handle both.
The Thirty-Year Promise
If you follow these guidelines, there is no reason your Pashmina should not last three decades. We hear regularly from customers whose mothers or grandmothers passed shawls down to them — pieces that are now more beautiful than ever. That is the nature of this fibre. Time is its friend.



